I was chatting with another local SEO guy today and the topic of Hat’s came-up (black, white, blue, gray and all the variations in-between).
Before I go to much further, it should be known that even though I label myself as a White Hat SEO, I still read about and experiment with some Black Hat techniques. [...]
Archive for the 'SEO' Category
7 Geo Targeting SEO Tips
Published by September 25th, 2007 in Keywords, Local Search and SEO. 4 CommentsIf you aren’t familiar with the term Geo Targeting, it’s the method used by search engines to determine where you’re searching from, so they can provide you with (what they think) are the best search results or ads based on your location (ie. country, region/state, city, post/zip code etc.)
How do they do this?
By looking at [...]
3 Ways to use offline marketing as an SEO tactic
Published by September 15th, 2007 in Marketing and SEO. 1 CommentA lot of Search Optimisers and website owners believe that SEO is purely an online discipline, but a recent study by iProspect and Jupiter Research clearly indicates that offline marketing drives online searches.
In fact, 67% of online search users are driven to search as a result of some offline channel.
This means that [...]
SEOmoz just launched a new linkbait SEO Expert Quiz on their site.
The quiz consists of 75 questions (ranging from basic SEO stuff to some fairly advanced techniques) and takes about 30 minutes to do.
Here’s my score:
SEO Dark Lord - 96%
Are you an SEO Expert?
Now just because it says I’m a Dark [...]
So you’re checking your website statistics you notice that a bulk of the traffic isn’t coming from your index page, but instead your ‘about us’ page or your ’site map’ or even your ‘terms and conditions’ page…
Before I go too much further, I just want to cover a very quick, but crucial point - website [...]
One of the many factors to ranking well in Goolge is the age of your website. Google will always put more faith in a site that has been around for years than one that has just been setup (that doesn’t mean that a brand new website can’t rank well, it just means it will [...]
The SEOmoz website has an article on the most important Google Search Ranking Factors.
I’ll often be asked about Meta Tags, Page Rank and other SEO techneques that were important 5 years ago but not too many people outside the SEO community really know what the current top ranking factors are.
Without going into all the details, [...]
There are a lot of different techniques that can be used to promote a website - some of these fall into the category of SEO, others are better described as Search Marketing and others are a combination of both. It should also be noted that the major search engines are constantly updating their algorithms [...]
Taking the first step - or in this case, making the first post is always the hardest part and it has never been more true for writing the first entry for a Search Engine Optimisation (SEO) blog - an industry that has been around for years but changes daily.
If you are not sure what SEO [...]
